My journey into real estate began with a passion for decorating, which eventually led me to the world of home staging. After graduating with honors in decorating and successfully running my own business, I discovered the rising demand for staging properties.
Collaborating with realtors allowed me to recognize that my skills were better suited to the real estate industry itself. Over a decade ago, I obtained my realtor license, and since then, I've been assisting clients in achieving stress-free home buying and selling experiences.
So what is Home Staging you ask? Home staging is the art of decorating a home to appeal to the most qualified prospective buyers. Investing a modest amount in staging has proven to be a successful method for selling homes quickly and at a higher price. Studies show that, on average, spending 1%-3% of a home's asking price on staging can yield an 8%-10% return and result in a faster sale.
Getting Started: Declutter, Donate and Pre-pack The first step in the staging process involves decluttering and pre-packing unused everyday and seasonal items. While parting with personal items can be challenging, it is essential to create a visually appealing space for potential buyers. The psychology behind clutter control is crucial, as buyers may question the time, cost, and potential surprises associated with clearing out a cluttered home.
Psychological Tip: To decide what to donate, consider whether you would buy the item again if you saw it in a thrift store. This approach helps prioritize sentimental value and ensures a more clutter-free, spacious home.
Create a "Neutral Canvas"
After decluttering, the next step is to create a neutral canvas. This involves painting rooms in neutral colors, such as white, light gray, or light cream. Stagers bring in neutral furniture and accessories, enhancing the home's floor plan and promoting a neutral, inviting atmosphere. Removing personal items like family photos contributes to helping buyers envision themselves in the space.
Fix and Clean the 'Smaller' Stuff
Addressing small repairs and thorough cleaning can significantly impact a home's presentation. Consider hiring a handyman for repairs, focusing on issues like broken or easily repairable items like door hinges, cabinet hardware, and leaky faucets. Any broken appliances should be replaced with new ones. Additionally, invest time in cleaning, especially in high-traffic areas like bathrooms and kitchens. Upgrading or thoroughly cleaning appliances can also make a noticeable and valuable difference.
Trust the Professionals
Relying on professionals in their respective fields is crucial for a successful staging process. Whether it's a skilled stager, a proficient photographer, or other specialists, trusting their expertise and avoiding micromanagement is key. Collaboration with professionals ensures that each aspect of the staging process is handled with precision.
If you're looking to enhance the appeal of your home before selling, consider the proven strategies of home staging. From decluttering to creating a neutral canvas and addressing repairs, these techniques can significantly impact your home's marketability. Trusting professionals in the industry can streamline the process, leading to a more rapid sale and potentially higher profits. If you're interested in learning more about home staging, contact us today. We're here to help you achieve a successful home-selling experience.